Proper prior planning prevents poor performance.
My clear & results-driven process for delivering one-of-a-kind, effective brand design for your business.
Q & A
As soon as you book in, a questionnaire will prompt you to share details about your business. Having this information upfront ensures that we're crafting strategy and design that aligns with where you envision your business going.
Logo design options are sent to you to review, in black & white, and then it’s your turn to provide feedback. This stage happens in monochrome so we can nail the imagery first.
The discovery call is where we uncover the brilliance of your business…we get to dig really deep into your core brand values, find out what makes you tick, what type of design you like, who your ideal client is and what they are going to respond to. This stage sets the foundation for everything to come.
At the end of this stage we’ll have nailed the primary and secondary logos, colours, fonts, supporting graphics or illustrations and anything else required to make your brand sing. I'll present this to you in the form of Photoshop Mock-Ups
At this stage I look at brands, artists, competitors and any other corner of design, to put together a mood-board for your design direction. We’ll then jump on a Zoom call to discuss, so we can make sure that we’re moving in the best direction for your brand.
Upon final approval, I’ll send you a download link containing your style guide, logos and brand collateral, and you can unleash your magic on the world.
Frequently Asked Questions
Steph created our logo & branding, as well as an overview document that we use in all of our pitch presentations. Steph’s designs have allowed us to be consistent in the work that we present to clients, helping us to look more professional, and we definitely now feel more confident marketing ourselves. She was extremely professional, efficient and creative. She was great value for money because she really understood, and delivered, what we needed as a small business. It was a real pleasure working with you, Steph, and we look forward to working with you again in the future.
Lucy Boreham, BayNel
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